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Best Time To Post on Facebook or Twitter (and email)

14 September 2012
Custom Website Design for West Vancouver Real Estate Agent DJ Denner, Angell Hasman & Associates

Timing on Social Media is important to generate the most click-throughs and impressions. Bit.ly (a URL shortener system used by Facebook/Twitter posts to link the final destination) released this statistic on click-through rates based on the time of the day and the day of the week. There is also a cool infographic (courtesy of Raka Creative) that visually displays the best times to hit Facebook & Twitter.

When to Post On Facebook

Links posted on Facebook on a weekday between 1 to 4 in the afternoon have the most effectiveness in generating traffic, peaking at around 3pm on Wednesday.

When to Post on Twitter

Twitter’s patterns are very similar to that of Facebook – 1 to 3pm during the weekdays gets the most click-throughs, while Friday afternoons dramatically decreasing in its efficiency.

When to Email

Although the attached infographic does not cover emails, we found reliable information on Mashable.com on the best time to send out email newsletters. Don’t forget the impact of the recent surge of mobile browsing habits – many people look at their emails and click on links from their smartphones. Is your website mobile-traffic ready?

About the Author

jeffkee

CEO & Director of Brixwork Real Estate Marketing Inc., with 9 years of industry experience and expertise. Jeff is passionate about helping real estate agents achieve higher goals by providing superior marketing and design.