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Listing Presentations & Buyers Guide Booklets, Supercharged2021-11-23T21:44:40+00:00

Ready for the best
Listing Appointment Ever?

Ready for the best

listing appointment ever?

How many listing presentations and buyers meetings do you close?

Majority of Realtors® use generic introductions & booklets that your leads have seen over and over. They are often provided by brokerages, or Realtor support companies that supply the same design for hundreds of agents, regurgitated & repeated.

You deserve better than that.

Alberta Realtor® Custom Designed Case Studies
don’t look Like
every other agent…
Let Us DesigN Your Next
Listing Presentation
& BUyers Guide.

Our tailored introductory booklets are custom-designed to each and every real estate agent’s needs. If you don’t want to look like every other agent, and fall into the pile of “every other real estate agent”, our design team can help you.

Uniquely Designed Listing Presentations

We’ve successfully designed dozens of listing presentation booklets over the years. They are unique, they keep evolving, and they are custom-designed for each agent.

Once we outfit you with one of these, no other Realtor® in town will hand out the same piece to your leads.

Our clients report higher closing rates from listing presentations, as well as picking up new unexpected clients from open houses when handing out the newly designed presentations.

Every Listing Presentation & Buyers Is Designed Fresh – Never From A Template!

Victoria Real Estate Agent custom Designed Introduction
#1 – Bold & Beautiful Designs

Get away from the boring paragraphs & checklists! We help you secure new customers, not bore your leads. Minimalist designs with great photography placement is sure to impress.

#2 – Tell Your Story, and Yours Alone

You’ve done some incredible work. Your methods as a Realtor® is better. We help to put that story on pages in an impactful way. You’re not every other agent – make sure you show it.

Storytelling pages designed for custom listing presentation
Storytelling timeline designed for custom listing presentation
#2 – Tell Your Story, and Yours Alone

You’ve done some incredible work. Your methods as a Realtor® is better. We help to put that story on pages in an impactful way. You’re not every other agent – make sure you show it.

Custom designed realtor team introduction (Bilash & Charron Blu Realty)
#3 – Research-Driven For Results

Leave a lasting impression on clients with powerful case-specific numbers that will give you a better shot at conversion. Whether you want to showcase your tenure as a listing agent or distinguish yourself as a luxury listing specialist, or both — we got you covered!

Well designed for results –
It’s Brixwork’s functional design philosophy to get you more sales.
Well designed for results – It’s Brixwork’s functional design philosophy to get you more sales.
#4 – Well-Branded, Well-Tailored – As Unique As Each Realtor®

Each piece is designed from scratch, custom fitted to your brand like a bespoke suit. Your presentation material should look as good, if not better, than your outfit!

Custom Introduction For Real Estate Advisor & Mortgage Specialist
Custom Introduction For Real Estate Advisor & Mortgage Specialist
#4 – Well-Branded, Well-Tailored – As Unique As Each Realtor®

Each piece is designed from scratch, custom fitted to your brand like a bespoke suit. Your presentation material should look as good, if not better, than your outfit!

Custom Designed Buyers Stages For Vancouver Realtor
#5 – Build The Trust, Showcase Your Knowledge

Buying your first home can be a challenging process. Show buyers that with your knowledge and expertise, their next real estate transaction can be impressively easy.

MAJOR Canadian banks have less than 15 competitors.
Real estate agents in major cities face more competition than ever – in the thousands.
To get AHEAD, you need to do something different.

Major Canadian banks have less than 15 competitors. Real estate agents in major cities face more competition than ever – in the thousands. To get ahead, you need to do something different.

Suit-up for your next meeting.

Whether it’s a listing presentation you need, or a buyers/investors handbook, Brixwork’s design team has you covered.

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    Project Marketing For Presales Showcase2021-05-03T16:59:16+00:00

    Boutique project marketing Showcase 2019 & 2020.

    Give your Presale build the presence it deserves.

    Establishing a strong and memorable brand presence to market your presale builds is critical to effectively reach your target audience. Here at Brixwork, we work with developers of all project scales to develop a detailed marketing plan top to bottom to give your project the presence it deserves. By working through 3 defined stages of research, design, and attraction, we can tailor a premium campaign for your presale homes, townhomes, and condos.

    We’ve designed successful presale marketing projects all over the province with even more to come!

    Otto Condos West Coquitlam Custom Website

    Otto

    Presale Condos In West Coquitlam, B.C.

    Marketing for Otto presale condos was driven by the modern, up-and-coming, and young demographic of the Tri-Cities area. Highlighting the peaceful, youthful, and convenient living in West Coquitlam, we created a premium plan that includes custom branding, impressive print media, and a digital-focused approach through social media and banner ads for Real Estate including WesternInvestor and REW to reach the target audience of Otto Condos.

    View The Portfolio

    Tanglewood

    Presale Townhomes In Courtenay, B.C.

    We focused on creating a marketing plan that highlights this one-of-a-kind Vancouver Island outdoor lifestyle that connects Courtenay, B.C. homeowners to the community. Beginning with custom illustrated branding followed by a highly custom website designed with unique graphics, detailed floor plans, custom amenities map, and captivating infographics, Tanglewood Townhomes embodies all things outdoors and will capture the attention of prospective homebuyers.

    View The Portfolio
    Tanglewood Townhomes Custom Designed Graphics
    Tanglewood Townhomes Custom Designed Graphics

    Tanglewood

    Presale Townhomes In Courtenay, B.C.

    We focused on creating a marketing plan that highlights this one-of-a-kind Vancouver Island outdoor lifestyle that connects Courtenay, B.C. homeowners to the community. Beginning with custom illustrated branding followed by a highly custom website designed with unique graphics, detailed floor plans, custom amenities map, and captivating infographics, Tanglewood Townhomes embodies all things outdoors and will capture the attention of prospective homebuyers.

    View The Portfolio
    Delta Green Ladner B.C., Flawless Print Media

    Delta Green

    Presale Condos In Ladner, B.C.

    A well-researched and designed marketing plan was custom curated to attract the adult demographic of Ladner Village in Delta, B.C. To engage the active senior demographic, we designed an easy-to-use website that thoughtfully incorporated purposeful colours to resonate with adult buyers. To deliver a complete package, we delivered well-designed print media including, professional floorplans, brochures, and memorable tradeshow material and site signage.

    View The Portfolio

    Eliot At Norquay

    Presale Smart Condos In East Vancouver, B.C.

    Eliot at Norquay is a modern condo presale project that required the right boutique marketing to reach the urban East Vancouver market. We created an engaging campaign that was thoughtful designed with a custom website showcasing stunning custom visuals, captivating social media graphics and an immersive showroom media. With a seamless flow across web, print, and tangible media Eliot condos made a lasting impression on Vancouver buyers.

    View The Portfolio
    Eliot East Vancouver Showroom Media
    Eliot East Vancouver Showroom Media

    Eliot

    Presale Smart Condos In East Vancouver, B.C.

    Eliot at Norquay is a modern condo presale project that required the right boutique marketing to reach the urban East Vancouver market. We created an engaging campaign that was thoughtful designed with a custom website showcasing stunning custom visuals, captivating social media graphics and an immersive showroom media. With a seamless flow across web, print, and tangible media Eliot condos made a lasting impression on Vancouver buyers.

    View The Portfolio

    With a well-developed, creative, and detailed marketing plan, your presale builds will reach the right audience and connect them to their dream home. Contact us today to get started on your one-of-a-kind presale marketing campaign!

    Explore Our Presale Services

    A successful project marketing plan starts here.

    Receive a demo deck of our presale marketing expertise, and get a quote!

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      Social Media Marketing for Real Estate – The Myths & Truths2021-05-03T16:57:13+00:00

      Social Media Marketing for Real Estate

      The Myths & Truths

      Over 3.8 billion people globally use social media platforms to connect, communicate, entertain, and educate. However, there are still many misconceptions about the role and impact of social media in business, which often results in individuals shying away from using this impactful tool. It is important to debunk these myths so users can have a better understanding of the positive impact social media plays in a business’s success. Whether you are a new Realtor® or a well-established agent, social media should be a part of your tool kit. 

      Let’s clear up some common misconceptions about social media. 

      social media user graph by age group

      Myth 1: It’s for the younger generation only

      Truth: 19.2% of Canadian Social media users are between the ages of 35-44 while 37.2% are over the ages of 45 years old.

      Recent studies show more than half of social media users are eligible home buyers. While Facebook remains the most used platform, especially among the older generation, Instagram, YouTube, and Pinterest are some other critical platforms to use within your marketing strategy. Recently, lifestyle oriented Realtors® have reported getting buyers from TikTok videos as they connect with the right people with a common passion.

      Myth 1: It’s for the younger generation only

      Truth: 19.2% of Canadian Social media users are between the ages of 35-44 while 37.2% are over the ages of 45 years old.

      Recent studies show more than half of social media users are eligible home buyers. While Facebook remains the most used platform, especially among the older generation, Instagram, YouTube, and Pinterest are some other critical platforms to use within your marketing strategy. Recently, lifestyle oriented Realtors® have reported getting buyers from TikTok videos as they connect with the right people with a common passion.

      social media user graph by age group
      Realtors use of social media is a long term game

      Myth 2: Social media campaigns can get me leads right away.

      Truth: Possible, but most often not – it’s a long term game. 

      Social media is a long-term investment and just like most things, consistency is key. Through consistent brand showcasing on social platforms, brand awareness can be created, which results in long-term benefits. Some long term benefits include: brand recognition, credibility, loyalty and associations. Whether you are helping your client find their dream home through or selling their current home, Realtors® will benefit from the long-term investment of creating strong brand awareness through social media platforms.

      Myth 3: It is expensive

      Truth: It doesn’t have to be

      The great thing about social media is you can do it on your own! Free tools like Canva or video generators for Instagram stories allow you to create your own content if you don’t want to pay for the assets to be designed. Of course, it requires time and effort dedicated to content creation, audience engagement and tracking your progress, therefore, it requires a time commitment. Paid ads on Social Media is also a fraction compared to newspapers or magazine ads. However, don’t forget to continue with organic engagement with your audience!

      Social media returns dividends if executed the right way. In the end, the cost of social media campaigns, whether that be time or money, is less expensive than losing a sale.

      Canva graphs for Realtors® on social media
      Canva graphs for Realtors® on social media

      Myth 3: It is expensive

      Truth: It doesn’t have to be

      The great thing about social media is you can do it on your own! Free tools like Canva or video generators for Instagram stories allow you to create your own content if you don’t want to pay for the assets to be designed. Of course, it requires time and effort dedicated to content creation, audience engagement and tracking your progress, therefore, it requires a time commitment. Paid ads on Social Media is also a fraction compared to newspapers or magazine ads. However, don’t forget to continue with organic engagement with your audience!

      Social media returns dividends if executed the right way. In the end, the cost of social media campaigns, whether that be time or money, is less expensive than losing a sale.

      Later business content scheduling for Instagram (Real Estate)

      Myth 4: It is time consuming.

      Truth: It does take time but there are tools to make it efficient.

      As previously mentioned, it takes consistency in order to be successful. However, there are many tools that can help you remain consistent while ensuring you are still being efficient. There are content scheduling tools such as Later that allow you to plan content days, weeks or months in advance. Additionally, these tools are able to generate helpful analytics that let you grow and track your posts. Engaging with your audience is something you can do between appointments, as you wait for your coffee order, or in lieu of TV time – it takes little time but it goes a long way. 

      Check out some Instagram Do’s and Don’ts that will help your Instagram content.

      Social media is a powerful tool that should not be overlooked in your marketing toolkit. With a bit of planning, this flexible marketing tool allows you to reach your desired audience regardless of their age or your budget. Without social media marketing, you could be missing out on your next opportunity.

      Century 21 Agents & Brokerages Website Design Showcase2021-03-15T18:30:45+00:00

      CENTURY 21 AGENTS,
      WE HAVE GOT YOU COVERED.
      LOOK THE BEST YOU CAN
      ONLINE WITH BRIXWORK

      Century 21 agents, we got you covered. Look the best you can online with Brixwork.

      Whether you are a Realtor®, a team of agents, or manage a brokerage, we have Century 21 agents covered – all across Canada! Make a unique impression that suits your niche area – we ensure the design is 100% compliant to Century 21’s brand standards while still maintaining a customized approach to showcase each unique vision.
      We’ve worked with Century 21 brokerages & agents across 3 different provinces in Canada and we continue to grow.
      Custom Merritt Realtor® Website Homepage

      Jared Thomas

      Semi Custom Merritt Realtor® Website

      Century 21 Realtor®, Jared Thomas, narrows in on his niche area in Merritt, B.C. With a highly customized homepage that highlights his specialty area of Merritt through thoughtful touches on the photography & layout to remain consistent with Century 21’s national vision.

      Check Out The Portfolio
      Custom Merritt Realtor® Website Homepage
      Custom Yellowknife Brokerage Website

      Century 21 Yellowknife

      Fully Custom Brokerage Website

      A large established brokerage such as Century 21 Yellowknife requires a highly specialized website that highlights their amazing team & listings up North. We made sure to thoughtfully design a website that will be visually stunning and unique to attract the Yellowknife sellers and buyers.

      Check Out The Portfolio
      Custom Yellowknife Brokerage Website
      Century 21 Logo

      100% ADHERENCE TO THE NEW CENTURY 21 BRANDING

      HIGH DEGREE OF CUSTOMIZATION AVAILABLE

      MLS® RECIPROCITY AVAILABLE IN SELECT REGIONS

      Century 21 logo

      100% ADHERENCE TO THE NEW CENTURY 21 BRANDING

      HIGH DEGREE OF CUSTOMIZATION AVAILABLE

      MLS® RECIPROCITY AVAILABLE IN SELECT REGIONS

      Edmonton Realtor® Team Custom Communities Page

      The Esposito Team

      Semi Custom Brokerage Website

      The Esposito Team, a well-established Realtor® family team in Edmonton, shines through their custom website pages that adhere to the Century 21 brand while strategically telling their own story. With an emphasis on a customized communities page and branded marketing page, the Esposito Team makes its unique mark on the Edmonton Real Estate market.

      Check Out The Portfolio
      Century 21 brand logo

      IF YOU ARE A CENTURY 21 AGENT NEEDING A BETTER WEBSITE, SEND US AN EMAIL NOW OR CALL!

      Contact Us
      Merritt Century 21 Realtor® Mobile Friendly Website
      Edmonton Century 21 Realtor® Team Mobile Friendly Website
      Yellowknife Century 21 Brokerage Mobile Friendly Website

      IF YOU ARE A CENTURY 21 AGENT NEEDING A BETTER WEBSITE, SEND US AN EMAIL NOW OR CALL!

      Contact Us

      Hiring – A Content Curator & Social Media Manager Position2022-01-21T05:54:47+00:00

      We are looking for a Social Media & Content Associate!

      Managing our social media channels for business acquisition, as well as helping our clients with their website content to a launch ready state  are some of the core objectives of this role.

      Does the following describe you?

      • Eager to explore the digital, social media marketing world and discover your potentials
      • Want to build a foundation of solid marketing & communications in the real estate field
      • Able to understand key messages and iterate in many different ways
      • Articulate, detail-oriented, research-driven, accurate
      • Sharp with numbers & statistics and reading reports
      • Able to schedule & manage multiple clients & internal work on a cycle
      • Can have fun working with clients input and collaborating with colleagues
      • Creative in thinking up different ways to position concepts & taglines
      • Quick at learning new skills on new software and understanding numbers at a glance

      The chosen candidate will be working out of our Gastown studio in Downtown Vancouver. Foreign contractors need not apply as we have a very strict policy of our entire workforce operating out of our Vancouver Headquarters. This is a full-time position, Monday through Friday.

      About This New Position

      • Prepare, write and publish written content (including blog articles) related to real estate listings & new presales

      • Utilize photography, infographics, headings & utilities to enhance content visuals

      • Publish the links to content/blog posts (or both) on clients’ social media outlets

      • Perform content-level Search Engine Optimization (meta tags & keywords)

      • Manage our internal social media accounts (Facebook, Instagram, Twitter)

      • Prepare, write, edit and publish email newsletters in conjunction with listings or blog posts

      • Maintain advertisement campaigns and generate reports

      Technical Knowledge & Skills

      • Social media platforms knowledge (Facebook, Instagram)

      • High level of written and spoken English skills

      • Understand cloud drives and docs such as Google Drive/Docs/Sheets and Dropbox

      • Basic knowledge of HTML an asset (this is not a coding role, however)

      • Quick with numbers, stats and math

      • Mailchimp and WordPress knowledge is a bonus (but not mandatory)

      Experience & Qualifications

      • Team-oriented work experience in any office or retail environment (min 6 months)

      • Legally able to work in Canada

      • Attention to detail with ability to proof-read

      • Task prioritization and deadline-oriented mindset

      • Open to learning new softwares and being resourceful to find answers

      What We Offer

      • Full time employment in a dynamic, fast-paced team!

      • $19/hr probation period (first 3 months), to be bumped to $22/hr + Dental/Medical Benefits

      • Commission from SEO Campaigns & New Projects

      • Performance based bonuses from SEO & Ad Management Campaigns and pay-grade change upon periodic

      • Opportunity to learn & grow in a Vancouver-based start-up with years of operation history.

      • Free coffee, lattes & tea all day long, plus ice cream in the summer, chocolate in the winter!

      • 27″ iMac + 22″ monitor dedicated workstation provided with an amazing keyboard/mouse set and your own headset

      How To Apply

      • Please send your applications by email to jeff@brixwork.com (or apply directly on our Indeed posting)!

      • Include your resume & brief cover letter

      • The email subject must contain “Content & Social Media Marketer”

      • Do not phone – if you call us, you will automatically be disqualified.

      • Attach samples of your business writing or other communication you wrote

      Digital Dominance for Real Estate Agents in a COVID World2021-01-04T22:31:23+00:00

      Digital Dominance for More Listings & Buyers

      Intelligent online tools to get more listing presentations, send out more CMAs, and get more buyers!

      Now is a better time than ever to get creative, stand out, and use the digital world to your advantage!

      Website traffic is up 15 to 20%, and social media engagement has increased by over 60% than normal usage rates since the COVID crisis began. More than ever before, people have become more hesitant to meet up right away. Being active on social media and being prepared with stunning online listing presentations could make all the difference in securing a lead instead of playing phone tag with them for days.

      Here are a few key platforms that a real estate agent should have ready to go at any given moment:

      DIGITIZED LISTING PRESENTATIONS

      A great online introduction can dramatically increase your odds of an in-person meeting with a seller or buyer. Now especially, it’s crucial to have a beautiful online presentation (like a Keynote by Steve Jobs) readily available to entice potential clients. Whatever great presentation booklets you have can be converted to a digital slideshow that can be sent by email or shown during a zoom call!

      This is how these digital listing presentations can help :

      • Far more visually engaging than emails/phone calls alone

      • Capture potential clients attention with a digital presentation

      • Keynote/Powerpoint-like performance, but created on Google slides for optimal compatibility on all platforms

      • Increases your odds of an in-person listing presentation and a CMA

      *The inner slides are not shown as they are uniquely designed for each client, and is proprietary material that we will not show to competitors.

      Digital presentations are amazing additional ways to stand out, showcase your past successes and help get one step closer to securing a client.

      The beautiful print booklets we create at Brixwork can be condensed and transposed to a Google Slideshow that can be easily shared to anyone to view online. And whenever they’re ready for an in-person meeting, they can take a look at the sharp print version, along with a CMA.

      Digital Listing Presentations for Realtors®!

      Contact us to create a digital listing presentation that you’ll be remembered for!

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        YOUTUBE VIDEO TOURS &
        MATTERPORT 3D

        With YouTube being the second most used search engine, after Google – YouTube still maintains its status of being one of the best platforms to use to your advantage to gain better traffic to your site.

        YouTube should always be a utilized platform for any real estate agent because:

        Brixwork understands the importance of having attractive media …

        available for your listings, and that’s why our websites support YouTube or Vimeo embedding for every listing!

        How to attach a video to a listing!
        How to attach a Matterport or 360 home tour!

        Another pivotal platform that changes the real estate game in virtual tours is Matterport. Matterport is an easy to use camera system that allows you to create immersive home tours and Brixwork happily offers Matterport enablement to your page, at no extra charge!

        Instagram & Facebook
        Live Videos

        Running virtual open houses and tours on live streams is an amazing way to dramatically increase your brand exposure, on top of promoting the listing itself of course.

        Instagram and Facebook help your real estate social media presence by:

        • Increasing your brand’s awareness on various platforms (the more the better!)

        • Maintaining an active status on social media

        • Providing more content on social media for a better ranking

        Since open houses are a lot less active during this time ..

        Having an active online presence will give your brand exponential exposure to potential clients. Using Instagram and Facebook to run virtual tours, share videos & photos that showcase your listings and your brand can greatly increase the chances of landing a private showing sooner or later.

        ENGAGE WITH YOUR VIEWERS IN A UNIQUE WAY!

        The Live video feature tends to be an under utilized feature – but definitely an additional step that should be included in your social media routine – here’s why:

        • Live videos are amazing for interactivity with viewers and you can add others to your Live video (opportunity to collaborate)

        • Viewers can watch, comment, like in real-time during live home tours

        • You can use this as an opportunity to showcase your personality and your brand to potential clients

        • Boosts your discoverability – your followers get notified every time you start a Live video! It’s like a free advertisement!

        • You can save your Instagram Live as a story for 24 hours for those who didn’t watch or want to rewatch (two in one)

        • Facebook Live videos can be downloaded and then uploaded to your YouTube or Vimeo account, or personal blog if desired

        • Facebook live videos get around 6x more interaction than a non-live video!

        Plan & Prepare To Get The Best Results On Your Live Stream

        Before you go straight to making the most of the Live video feature, it’s important to build some excitement around your Live video! Here are a few ideas for your live stream:

        • New listing announcement with a live listing tour (state the date & time of it!)

        • Real estate Q & A sessions

        • Collaborate with others and create a real estate market update segment

        Stay online and be digital-friendly!

        The ultimate goal in adjusting to a mainly digital world and creating content for newer social media platforms is to get you more visibility to help build your brand! Don’t miss out on these opportunities – reach new audiences by increasing your engagement and connecting to potential clients!

        Tips & tricks for the live stream feature:

        Designed With Purpose – Functional Website Upgrade Showcase For 2018 Q12018-05-10T00:11:01+00:00

        How Do You Stand Out Amidst More Competition and Fewer Sales?

        April 2018 marked the lowest sales activity in the Lower Mainland. With more real estate agents in the foray than ever, this means increased competition for everybody.

        Not all Real Estate Agents are created equal. Built on top of on our premium templates, we offer a variety of custom design options for individualized upgrades that can help you find your own voice.  Helping you get your unique message & successful stories out is a big part of our work. Every custom project starts with a consult & discovery of what makes you special!

        Today we feature some of our favorite custom-design projects from the first quarter of 2018 that we are exceptionally proud of!

        Devon Owen

        • Facts & Figures Based Case Study, Custom Designed & Animated

        • Days on Market and Sold/Asking Price Ratio To Showcase Proven Results

        • Beautifully designed mission statement and word-art design

        View Case Study

        Ali Mahmoudi’s Custom Designed Homepage & Sign-Up Page

        • Beautiful & Bold niche definition intro with extra-thick typography and beautiful photography

        • West Vancouver, North Vancouver and Downtown featured prominently

        • Direct call-to-actions for newsletter sign-up and agent intro

        View Case Study
        View Case Study

        Presales Marketing Modules

        View Case Study

        Sidra Subzwari – Fully Custom-Tailored Website

        Sidra Subzwari Real estate marketing website design display

        View Case Study

        What Sets You Apart From Other Real Estate Agents?

        Whether it’s your solid performance, a specialized niche in specific presales, or being a neighbourhood/community expert, there’s always something that sets you apart in this competitive market.

        How will you swim through increased competition?

        There are more real estate agents entering the market, as well as many well-established agents with a solid foundation. A custom-designed solution from Brixwork can help you make a unique statement while still utilizing the great SaaS platform that we offer with full MLS® integration with many real estate boards across Canada.

        Contact Us

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          Do It Yourself SEO for Every Realtor® – Part 12019-08-30T19:32:23+00:00

          DIY SEO for Every Realtor® – Part 1 – The Preparation

          90%

          Over 90% of home searches start online.

          Web searches and online presence is a critical way for Realtors to earn more business. Recent studies show that 90% of people use online resources when hunting for a new home. Websites produced by Brixwork come with a host of handy SEO tools available for self-serve use by each client in order to improve the odds of our clients picking up new clients from Google searches.

          SEO breaks down largely to internal factors, and external factors

          Internal, AKA On-Site Factors

          • Effective page titles for every page & property

          • Enticing descriptions for every page & property

          • Richer, enhanced text data

          • Well described images with proper descriptors & titles

          External Factors, AKA 3rd Party Links

          • Linked up to Facebook, Instagram, and other social media

          • Backlinks from all of your social media accounts

          • Other reputable backlinks from 3rd party domains

          • Social and Search Traffic Popularity

          #1 – Know Your Current Status & Traffic

          The first step is to know your current numbers. Google Analytics will break down your current traffic (volume, sources, device type, geographic location etc.). To set up your Google Analytics account and install the tracking code into your page please click here. This is a critical step that every website needs! There is a limit to the number of websites we can attach to each email address, so each client needs to set this up on their own, then grant the Brixwork support team access to the email prescribed above.

          Tracking Setup Checklist

          • Google Analytics Setup

          • Share the data with sonikastudios@gmail.com

          • Brixwork support will continue to integrate Search Console setup along with Analytics to enable deeper-level keyword tracking (to learn more about our SEO services click here)

          #2 – Social Media Setup is a Must!

          Social media is a great way to generate immediate traffic, and get some backlinks – in other words, an important cornerstone for search engine optimization. Also, social media popularity metrics does play into determining the ranking of websites to a degree.

          Social Media Setup Checklist

          1. Accounts Must Be Set Up!

          • Set up accounts on Facebook, Youtube, Instagram, and Twitter

          • Google Business page setup is critical (learn how here)

          • Important to create a Youtube Channel with consistent and original content

          2. Linked Up Well & Looking The Way It Should

          • Enter the Facebook, Instagram, Youtube, and Twitter URLs are linked in the settings tab of the Brixwork website backend

          • Ensure all social media profiles, such as LinkedIn, Facebook, and Instagram have a link back to your website URL

          • Social media cover photos, profile icons, and colours are all set to brand guideline and compliant

          #3 – Website Major Title & Description Checklist

          On major pages on your website, such as the homepage, listings top page, and biography & contact page, it’s important to customize the meta titles & descriptions. This meta title is critical for the page to rank well for specific keywords. The meta description is what will show up on search result pages and generate a higher overall ranking (but has little to no value for actual search ranking). Click here to learn how to set up meta title and description for your pages.

          Setup for all major top level and second level pages:

          Congratulations! At this point, you have finished initial stages of setting up your website’s SEO. With just a few more steps you will be well on your way to higher search engine rankings. If you need the Brixwork team to do this you can learn about our SEO Packages here. To continue learning how you can maintain your SEO ranking, visit Part Two of our Do-It-Yourself SEO article here.

          Contact Us for a Consult Now!

          Ready for part two? Move on to the second half of this two part post to learn how you can further improve your SEO

          DIY SEO Part 2

          3 Reasons to Upgrade Your Property Detail Page2019-06-20T23:07:33+00:00

          38%

          With almost 40% of site landings occurring on listing detail pages, the homepage is no longer the only home base

          3 REASONS TO UPGRADE YOUR PROPERTY DETAIL PAGE

          Our Google™ Analytics data shows that more than a third of visitors land on listing or building detail pages of real estate websites. This means that your property detail page can mean a lot more for your branding! Your homepage is no longer the only first impression of your website – your listing section should be as beautiful as your homepage.

          #1 – It’s Often Your First Impression!

          As mentioned above, if almost 40% of your visitors are seeing the listing/property/building detail page first, this is your storefront in the digital world. Making sure this page looks even better, with your branding fully present, can make a big difference in brand awareness and repeat visits.

          “New visitors spend an average of 2 minutes 31 seconds on site compared with 5 minutes 31 seconds for returning visitors.”

          – From The KissMetrics Blog (8 Important Stats From 18,000 Websites)

          #2 – More Features & Better Google Performance

          More 3D tours, PDF floorplans and other custom features available offer your visitors much more to enjoy, while giving Google much more valuable data to index on your website. This is a far superior investment to creating single-property websites on a case-by-case basis. Boost your image & ranking at the same time!

          #3 – Make Your Clients Even Happier

          Every homeowner loves being featured in the spotlight. Our listing detail page upgrades allow you to showcase your own listings with far better design & photos than the 3rd party listings fed from the MLS® Reciprocity systems. When these pages are shared on Facebook and found on Google, they will look fantastic – making your homeowners even more excited!

          Westlynn, North Vancouver listing by Ali Mahmoudi

          Recommended Upgrades for Listing/Building Detail Pages

          Cinematic Intro

          • Gorgeous first impression with the full-width photo of the property that fills up the screen from the top!

          • Great placement of your brand on top of the lead photo, along with the key navigation features

          • Easy browsing for visitors by presenting the most critical data first

          Even More Media (3D Tours, PDF Floorplans, Videos)

          • More flexibility to add custom home tours from your own sources

          • 360 Home Tours, Matterport and many other tours embeddable

          • Home tour videos via Youtube & Vimeo supported

          • Floorplan and brochures in PDF format can be attached as well

          • Search engines crawl content within PDFs as well, giving you more exposure on Google™

          • Further enhanced for easy mobile photo browsing

          Check Out Our Portfolio

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          Your Brand & Presence Expanded Further

          • More custom designed elements to bolster your own brand

          • Custom-coloured Google™ Maps® to match your colours

          • Agent(s) photo and information repeated for further brand recognition

          • Brokerage websites can have 1, 2 or 3 co-listing agents featured with photos

          Our Listing Detail Pages Are Great Out Of The Box

          All of our stock listing detail pages already come with the following great features:

          • Mobile-responsive design, built-in

          • Standard Google™ Maps® and Streetview®

          • Search-engine optimized URL and Title/Keywords with city/area focus

          • Rental-specific data such as Pets Allowed/Disallowed, Furnished/Unfurnished (for property managers)

          • Social-Share friendly tag structure to maximize your exposure

          Do the drapes match the carpet?

          Did you know you can also upgrade your listing page, so it’s consistent with the great custom visuals on your listing detail pages?
          Why Upgrade Your Listings Gallery Page?
          Custom Website Design
          Branding & Logo Design
          Portfolios & Case Studies

          August 27, 2021

          Tri-Cities Realtor® Website Showcase

          We work with Realtors® across the Tri-Cities area to establish a memorable online presence. Browse stunning websites designed for Royal LePage & RE/MAX agents.

          Written By Jessica Hussey | Design & Visuals, Featured Clients

          #BC, #blog, #branding, #British Columbia, #business cards, #fonts, #logos, #Lower Mainland, #MLS, #mobile, #print media, #RE/MAX, #realtor, #Royal LePage, #Semi-Custom, #signage, #Social Media & Marketing, #Tri-Cities, Wordpress

          Read Full Post

          October 12, 2021

          3.5 Billion Users Were Stranded When the Facebook Network Went Down

          Our clients deserve the best, which is why we are consistently upgrading and improving our software. Better analytics, faster image load speed, and much more!

          Written By Jeff Kee | Company Updates, Features & Development

          #brixwork, #brokerage, #kelowna, #real estate marketing, #real-estate, #realtor, #toronto, #vancouver, yvr

          Read Full Post

          October 3, 2021

          Listing Presentations & Buyers Guide Booklets, Supercharged

          You deserve better than generic, mass-produced, templatized listing presentations or buyers guidebooks. Stand out amongst thousands of competing Realtors®!

          Written By Jeff Kee | Design & Visuals, Technology & Trends

          #branding, #brochure, #buyers, #CMA, #graphic design, #investors, #listing presentation, #listings, #Marketing, #media, #pitch deck, #presentation, #print, real-estate

          Read Full Post

          Houston Texas Realtor Listing Presentation Cover

          April 30, 2021

          British Columbia Realtor® Website Showcase

          We work with Realtors® all over B.C to look their best online. Check out how we ensue each unique Realtor® is given the presence they deserve.

          Written By Jessica Hussey | Design & Visuals, Featured Clients

          #BC, #British Columbia, #canada, #century 21, #EXP Realty, #Gibsons, #Halfmoon Bay, #IDX, #Kamloops, #Langford, #Merritt, #MLS, #MLS integration, #Pemberton, #Pender Harbour, #RE/MAX, #Real Estate Web Design, #real-estate, #realtor, #Reciprocity, #Roberts Creek, #Sechelt, #Sidney, #Squamish, #Sunshine Coast, #vancouver, #Vancouver Island, #Victoria, #websites, Whistler

          Read Full Post

          March 25, 2021

          Project Marketing For Presales Showcase

          At Brixwork, we work with developers of all project scales to develop a detailed marketing plan top to bottom to give your project the presence it deserves.

          Written By Jessica Hussey | Design & Visuals, Featured Clients, Marketing & Promotion, Social Media & Marketing

          #buildings, #condos, #demographic, #developer, #development, #digital media, #Marketing, #presales, #print media, #project marketing, #real estate marketing, #Realtor® Web Design, #target audience, #townhomes, web design

          Read Full Post

          February 25, 2021

          Social Media Marketing for Real Estate – The Myths & Truths

          Modern business requires modern tools. Here are a list of critical cloud software & apps that every real estate professional can use to increase efficiency & close more deals.

          Written By Jessica Hussey | Design & Visuals, Marketing & Promotion, Search Engine Optimization, Social Media & Marketing, Technology & Trends

          #canva, #digital, #facebook, #graphic design, #instagram, #later, #listing, #Marketing, #online marketing, #presentation, #realestate, #realtors, #Search Engine Optimization, #Social Media & Marketing, videos

          Read Full Post

          December 27, 2021

          We Are Hiring – Entry Level Front-End Coder / Tech Support!

          If you like creating beautiful things online, and would like to work in a dynamic team, and learn new skills in this industry, this job is for you.

          Written By Jeff Kee | Company Updates

          #apple, #coder, #css, #gastown, #hiring, #html, #iMac, #JS, #php, #SASS, #studio, #team, vancouver

          Read Full Post

          January 19, 2021

          Century 21 Agents & Brokerages Website Design Showcase

          Brand compliance doesn't mean you cannot stand out from the crowd. Take a look at these gems for Century 21 brokerages & agents across Canada!

          Written By Jessica Hussey | Design & Visuals, Featured Clients

          #Alberta, #BC, #branding, #British Columbia, #brokerage, #canada, #century 21, #digital media, #Edmonton, #Marketing, #Merritt, #MLS® listings, #print media, #real estate marketing, #realtors, #vancouver, #Website Design, Yellowknife

          Read Full Post

          April 30, 2021

          Brixwork Version 4.574 For Better Analytics

          Our clients deserve the best, which is why we are consistently upgrading and improving our software. Better analytics, faster image load speed, and much more!

          Written By Jessica Hussey | Company Updates, Features & Development

          #brixwork, #brokerage, #kelowna, #real estate marketing, #real-estate, #realtor, #toronto, #vancouver, yvr

          Read Full Post

          October 25, 2020

          Hiring – A Content Curator & Social Media Manager Position

          Do you enjoy writing and communicating? Are you able to learn new software & tools quickly? Do you want to be part of the growing digital media & marketing industry? Are you comfortable with leveraging social media reach? Do you want to work hard, learn fast, and have fun? Check out our latest job opening.

          Written By Jeff Kee | Company Updates

          #adwords, #blog, #content, #facebook, #google, #instagram, #linkedin, #Marketing, #retargeting, #Social Media & Marketing, #team, twitter

          Read Full Post

          October 29, 2020

          3 Benefits of Having Community Guide Pages on your Website

          Custom content pages are a gold-mine for Google™ and even better you can curate the pages to your audience and entice readers to stay longer. Take a peek at what the 3 key benefits of community pages are.

          Written By Martyna Noworyta | Design & Visuals, Marketing & Promotion

          #community, #google, #landing page, #neighbourhoods, #ranking, #realtor marketing, #realtors, #website, #Website Design, website traffic

          Read Full Post

          November 12, 2020

          Hiring – Production Line Graphic Designer

          Join our team to create beautiful visuals in one of the most active niches in Canada - marketing real estate. We are a boutique firm with in-house design only.

          Written By Jeff Kee | Company Updates

          #adobe, #graphic design, #graphic designer, #hiring, #illustrator, #indesign, #job, #logo, offer

          Read Full Post

          Laptop and Cellphone Mockup of Realtor website James Hau
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          Disclaimer

          Maximum efforts are made to ensure accuracy of the contents of this website. All prices are subject to change in the future. This is not an offer for sale or to enter into a contract. Some stock photography is sourced from Shutterstock, while other photography within stationery samples are from our clients’ collateral. No portions of this website, including but not limited to, written content, photography, graphics, portfolio samples may be used or reproduced without written consent.

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