Real Estate

September 26, 2025

3 Outdated Website Modules and What to Use Instead

They seem cool, and it sounds like they should be effective. These clever modules may work well in other industries, but they often backfire on real estate websites. BONUS: Learn what to use instead!

Written By Jeff Kee| Features & Development

#brokerage, #css, #digital marketing, #Engagement, #google, #IDX, #MLS, #mobile, #online, #Real Estate, #realtor, #Reciprocity, #responsive, #Search Engine Optimization, Website Design

Read Full Post

3 Outdated Website Modules and What to do Instead Blog Post Cover

August 19, 2025

High-Performing Real Estate Websites – What It Takes (and Costs) In 2025

The standards for real estate websites keep rising with more. We dive deep into how our custom designed pages are truly distinct from the competition, plus how better technology is driving bespoke production costs down. Not everything is subject to inflation.

Written By Jeff Kee| Design & Visuals, Search Engine Optimization

#AI, #Artificial Intelligence Optimization, #Bing, #brokerage, #chatGPT, #Claude, #CMS, #google, #IDX, #MLS, #MLS Reciprocity, #online, #Perplexity, #Real Estate, #realtor, #Search Engine Optimization, #Website Builder, #Website Design, Wordpress

Read Full Post

High-Performing Real Estate Websites - What It Takes (and Costs) In 2025 Blog Cover

July 16, 2025

MLS® IDX On Real Estate Websites – The Main Benefits (Hint: It’s Not for Home Searches)

Most people search listings on Realtor.ca, Zillow, and major platforms - not realtor websites. So why do successful agents still invest in MLS® IDX integration? What are you missing without it?

Written By Jeff Kee| Search Engine Optimization, Technology & Trends

#brokerage, #Commercial, #google, #Google Search, #IDX, #keywords, #MLS, #MLS Reciprocity, #online, #ranking, #Real Estate, #realtor, #Residential, #Search Engine Optimization, #Website Builder, Website Design

Read Full Post

MLS® IDX On Real Estate Websites – The Benefits Feature Image

June 24, 2025

Dedicated Landing Pages for Real Estate PPC – 10X (Or More) Ad Budget Efficacy

Discover how conversion-oriented landing pages can dramatically improve PPC campaign performance due to browsing behaviour differences between organic and paid traffic - psychology matters in marketing.

Written By Jeff Kee| Design & Visuals, Marketing & Promotion

#campaign, #Conversion Rate, #Engagement, #facebook, #google, #Google Ads, #Google Analytics, #instagram, #landing page, #meta, #Paid Traffic, #PPC, #Real Estate, #realtor, Website Design

Read Full Post

April 1, 2025

Creative Uses of MLS® IDX For Niche and Google Domination

Spoiler alert: it’s more than just home searches on your website. Many of our clients enjoy 1st page ranking and effective niche definition using our native MLS® IDX enabled website platform.

Written By Jeff Kee| Search Engine Optimization, Technology & Trends

#Bing, #brokerage, #CMS, #google, #Google Search, #IDX, #keywords, #MLS, #MLS Reciprocity, #online, #ranking, #Real Estate, #realtor, #Search Engine Optimization, #Website Builder, Website Design

Read Full Post

January 7, 2025

Blogging Tips and Inspiration For Real Estate Websites (Part 3)

Know the difference between Meta Title VS Description? Category VS tags? Better technicals and organization can get your blog posts more love from Google™ as well as humans.

Written By Jeff Kee| Search Engine Optimization

#Bing, #blog, #Categories, #content, #digital marketing, #google, #Google Analytics, #Marketing, #meta description, #meta title, #ranking, #Real Estate, #realtor, #Search Engine Optimization, #Tags, #traffic, #url, website

Read Full Post

December 19, 2024

Blogging Tips and Inspiration For Real Estate Websites (Part 2)

How long should each blog post be, and how to structure it? How do I improve ranking and readability? Is it OK to use ChatGPT to generate the content?

Written By Jeff Kee| Search Engine Optimization

#Ahrefs, #AI, #Artificial Intelligence, #Bing, #blog, #chatGPT, #content, #digital marketing, #google, #Google Analytics, #Hubspot, #Marketing, #ranking, #Real Estate, #realtor, #Search Engine Optimization, #traffic, #website, Yoast SEO

Read Full Post

November 21, 2024

Blogging on Real Estate Websites – Content Ideas & SEO Tips (Part 1)

Stuck trying to come up with the next blog post topic? Feeling a block when drafting the content? Our real estate blogging guide can bring you clarity.

Written By Jeff Kee| Search Engine Optimization

#Bing, #blog, #content, #digital marketing, #google, #Google Analytics, #Marketing, #ranking, #Real Estate, #realtor, #Search Engine Optimization, #traffic, website

Read Full Post

February 26, 2024

Listing Presentations & Buyers Guide Booklets, Supercharged

You deserve better than generic, mass-produced, templatized listing presentations or buyers guidebooks. Stand out amongst thousands of competing Realtors®!

Written By Jeff Kee| Design & Visuals, Technology & Trends

#branding, #brochure, #buyers, #CMA, #graphic design, #investors, #listing presentation, #listings, #Marketing, #media, #pitch deck, #presentation, #print, Real Estate