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3 Benefits of Having Community Guide Pages on your Website2020-10-29T21:47:22+00:00

3 Benefits of Having Community
Guide Pages on your Website

Community pages on your real estate website are a great way to attract new visitors and can help you define your niche on your website. Our analytics show that longer time spent on a website with more pageviews can increase customer engagement and our community detail pages deliver just that. Brixwork offers various custom design options for these pages and we ensure that each page is created for an easy and optimal user experience as they guide you through the best of each community.


You’re not just another Realtor® in Vancouver, or Toronto, or Edmonton, you’re THE Realtor® and you want that to be known! Neighbourhood pages are great at keeping your visitors interested to explore your website even further all while gaining more insight into your areas of expertise.

  • The neighbourhoods you specialize in are outlined in any layout and format you want to easily navigate where to explore more of next.

  • It helps to subtly showcase the depth of knowledge you have of the region by providing brief descriptions, highlights, stats and photos.

  • Neighbourhood pages are a useful tool for clients to learn more about different neighbourhoods and especially helpful for out-of-towners.

The Ameen Group specializes in Greater Toronto Area real estate and we created beautiful neighbourhood pages for them.
The Ameen Group has neighbourhood guide pages for Toronto, Oakville, Mississauga and more.


These neighbourhood pages are keyword gold mines for Google™!
If you are trying to rank in certain neighbourhoods, you face a lot of competition to get those top spots on Google’s search pages. Custom content pages related to city/neighbourhood names are great for long-term Google™ Ranking.

  • Each neighbourhood page has space for you to write and describe the key highlights of the neighbourhood, list local amenities, etc.

  • You can highlight the average price of homes, townhomes and condos

  • All MLS® listings are frequently updated on your neighbourhood pages.

This leads to more frequent crawling of MLS® listings as more listings are brought up to the forefront. When you couple these custom content filled pages with an SEO campaign, results are proven to be explosive, just take a look at the Esposito Team’s results.
How Brixwork SEO Campaigns Work

Let’s add neighbourhood pages to your Brixwork website!

Contact us to get an upgrade quote now.

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    Custom curated content makes all of the difference in keeping visitors on your website for longer as it tends to be of interest to potential clients. The more appealing content you have on your site, the more time people spend on it. This allows more brand exposure and awareness of your name and your site. Interesting content also entices visitors to view more pages which increases clicks and ultimately gives you a much higher chance of converting that visitor to a potential lead.

    Take a look at Sigrid Wilcox, Tri-Cities Real Estate Expert neighbourhood pages:



    • Main neighbourhood intro image

    • Neighbourhood description and highlights

    • Google™ Maps embedded with location

    • Newest MLS® listings in that community


    • Walk Score®, HoodQ, parks & schools nearby

    • Shopping, restaurants & other amenities

    • Photo galleries & Video Intro

    • MLS® stats for houses, condos, townhomes, etc. 

    Having a neighbourhood page on your website makes it a one-stop-shop with all the details, highlights, photos and most importantly all of the MLS® listings in that area. These community pages are great landing pages for potential clients, whether it’s someone Googling a community, having it linked to your Instagram bio, or linking it to each suitable listing.

    Get a quote for nieghbourhood pages on your Brixwork website now!

    We Are Now 100% Running on the Amazon Cloud!2021-02-24T00:17:02+00:00

    Vancouver Real Estate Websites on the Amazon Cloud for faster service and speed

    We Are Now 100% Running on the Amazon Cloud!

    Hello Amazon! In the last while we have been incrementally working to migrate our website infrastructure and digital assets towards the Amazon Cloud (known as Amazon Web Services). We are ecstatic to announce that on September 10th 2018, we successfully completed the final stages to fully migrate everything to Amazon Web Services.

    Real estate website speed comparison between old server and new amazon cloud

    Faster Site Load, Better Reliability For Our Customers

    Our real estate websites are now running on a far more superior network that benefits our customers with faster load-times and more reliability, while giving our development team more productivity and power.

    Our response/latency tests show solid results. Logan Wilson’s Victoria Luxury Group website responded 44% faster, and Nest Presale’s Vancouver Presales/Assignments website responded 22% faster on the new Amazon Cloud!

    These figures show the time spent to start downloading the website & attached assets, which has a significant impact in page load time. Total load times vary depending on number and size of photos.

    Our Website Features

    Up to 45% Faster Response Time!

    The graphs show the average response time reduction for each file/resource download, which accumulates to page download speeds.

    Every webpage requires dozens of assets to load – style files, javascript files, logo image files, buttons, listing photos… the list goes on. 

    Reducing the response time between requests responses from your computer to our servers mean exponential improvement in total page load time, resulting in a much smoother & pleasant browsing experience.

    Did we mention faster-loading pages are preferred by Google as well?

    Our Website Features

    Real estate website speed comparison between old server and new amazon cloud

    Exponential Growth Potential on AWS!

    Amazon Web Services (AWS) is very well-known to constantly stay ahead of the curve, offering newer & better cloud services for better IT management.  On AWS, expanding our server capacity is a breeze compared to conventional servers, preparing us for enterprise-grade IT management and scalability!

    Some of the world’s largest corporations rely on AWS for their web & cloud computing needs, including Netflix, AirBNB, General Electric, Phillips, Toshiba, Yelp, Zillow and more. We are very excited to be prepared for growth & innovation with the Amazon Cloud as our foundation!

    amazon web services exponential growth potentials with web and cloud computing needs on aws

    Serving More Real Estate Professionals Across The Continent

    Brixwork has expanded its offerings to Victoria BC (VREB), Vancouver Island BC (VIREB), Kelowna BC (OMREB), Edmonton AB (EREB) and Ottawa ON (OREB). We have launched , and will launch, several brokerage websites with more performance demand than ever. The migration to AWS positions us well to quickly respond to the increasing demand from all over North America without being shackled by hardware limitations & delays. Check out our real estate website design servicesas well as the MLS® Reciprocity Integrations we offer.

    Our Design Services
    Our MLS® Services

    Designed With Purpose – Functional Website Upgrade Showcase For 2018 Q12018-05-10T00:11:01+00:00

    How Do You Stand Out Amidst More Competition and Fewer Sales?

    April 2018 marked the lowest sales activity in the Lower Mainland. With more real estate agents in the foray than ever, this means increased competition for everybody.

    Not all Real Estate Agents are created equal. Built on top of on our premium templates, we offer a variety of custom design options for individualized upgrades that can help you find your own voice.  Helping you get your unique message & successful stories out is a big part of our work. Every custom project starts with a consult & discovery of what makes you special!

    Today we feature some of our favorite custom-design projects from the first quarter of 2018 that we are exceptionally proud of!

    Devon Owen

    • Facts & Figures Based Case Study, Custom Designed & Animated

    • Days on Market and Sold/Asking Price Ratio To Showcase Proven Results

    • Beautifully designed mission statement and word-art design

    View Case Study

    Ali Mahmoudi’s Custom Designed Homepage & Sign-Up Page

    • Beautiful & Bold niche definition intro with extra-thick typography and beautiful photography

    • West Vancouver, North Vancouver and Downtown featured prominently

    • Direct call-to-actions for newsletter sign-up and agent intro

    View Case Study

    Sidra Subzwari – Fully Custom-Tailored Website

    Sidra Subzwari Real estate marketing website design display

    View Case Study

    What Sets You Apart From Other Real Estate Agents?

    Whether it’s your solid performance, a specialized niche in specific presales, or being a neighbourhood/community expert, there’s always something that sets you apart in this competitive market.

    How will you swim through increased competition?

    There are more real estate agents entering the market, as well as many well-established agents with a solid foundation. A custom-designed solution from Brixwork can help you make a unique statement while still utilizing the great SaaS platform that we offer with full MLS® integration with many real estate boards across Canada.

    Contact Us

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      SSL Now Available on Brixwork Real Estate Websites!2018-08-14T00:43:43+00:00

      SSLs Now Available on Brixwork Real Estate Websites!

      The search engine world has evolved, as well as browser standards for website security. Offering SSLs on our websites is one major step we are taking to offer better performance for our clients’ websites.

      What is an SSL, and why is it needed on Realtor® websites?

      UPDATE (2018-06-05) – Starting sometime in July 2018, the newer versions of Chrome & Firefox will start displaying an unsettling “Not Secure” warning on all websites without an SSL Certificate installed & activated. These two browsers make up for more than 50% of browser usage in Canada, with similar statistics shown across the USA.

      These type of warnings can be unsettling and potentially turn off a visitor from browsing through your real estate website, or use the contact form to submit their email/phone number/name.

      SSLs encrypt and secure any data exchanged by your visitors submitted to your website. In case of Brixwork websites, this pertains mainly to the contact/inquiry forms, which are a major lead generating tool for our customers (and a high-performing one too, especially on listing detail pages).

      SSLs were traditionally not essential for websites without an e-commerce element, but recent changes by Google to give a slightly higher ranking/score for SSL-protected websites meaning this can potentially help your website rank higher – meaning there are other benefits to an SSL Installation than just avoiding scary warnings.

      These new changes in the internet landscape made SSLs highly beneficial, and worth the labour & costs involved – even on real estate websites without any credit card transactions.

      Do not purchase your own SSL!

      Brixwork has a supplier & workflow ready to streamline this. Because of the workflow & automations, we are NOT able to install SSLs purchased from 3rd parties on our websites.

      Learn More About The Details & Costs

      Website Pricing Page
      SSL FAQ Page

      We currently have SSLs priced at $10/mth per domain. For more information on costs & pricing, please visit our website pricing page. Or to learn more about our SSL installation & subscription and the details, please visit our SSL FAQ page.

      To proceed with ordering the SSL, please submit a ticket to, or use our contact form below to initiate the order (existing clients only).

      Get a safe SSL-enabled website that works for you

      Contact Us

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        Quick MLS® Search On Dashboard For Easy Sharing2017-11-03T00:19:48+00:00

        The Brixwork website back-end now allows Realtors® to perform quick MLS® searches using simple yet important criteria, quickly feature or share the listings by direct URL, or Facebook/Twitter.


        Key Benefits:

        • Show properties on your own website, with your own branding, rather than through a generic MLS® platform that is standard.

        • The visitors can browse your site further for more properties and other pages.

        • More exposure of your brand to clients mean more brand recognition.

        • Quickly share listings on Social Media

        Popular Pages & Not-So-Much On Real Estate Websites in 20152019-02-12T19:36:09+00:00

        Popular Pages & Not-So-Much On Real Estate Websites in 2015

        Almost two years ago we discussed page view distribution on real estate websites to see where most consumers click once they reach our Realtor®’s websites.

        . . .

        Still All About Listings & Photos

        It’s 2015, and we have a more up-to-date set of numbers, although the core messages remain the same – listings, listing photos & the homepage remains the most consistent performers, while viewership of buyers/sellers, or neighbourhood guides remain relatively flat. However, we were surprised to see the rise of page views allocated towards those informational pages even though the changes were minimal.

        Pageviews are still heavily focused on listings & listing photos, like it or not.

        There are a few factors we believe affects this:

        • Last time in our 2013 post, we didn’t include the page views that landed on the “Not Found” pages as part of listing views. When a listing is no longer on the MLS® and removed, those pages will then go to our custom /notfound pages. With these excluded from the number from the listing page portions, the numbers may have been slightly off.
        • The sites we used are some of our higher-performing benchmark sites, which means their visitors may be more active, and also those pages may be viewed by more marketers who are targeting new SEO customers (our customers are solicited by shady SEO service providers all the time).

        Using This To Your Advantage

        Serve to your customers what they want to see. Here are some ways you can leverage the photo-centric, or product-centric short attention span of the general public you face as a Realtor®:

        1. Share listing detail pages, or sets of listings by certain criteria on Facebook or Twitter (i.e. “Today we want to feature all 1 bedroom Condos in Yaletown under $400,000 for first-time home buyers..”).
        2. Make sure your homepage has listings as a slideshow, or links to listing pages. This can either make or break your bounce-rates from your homepage.
        3. Make sure photo/video of each home is the first thing on individual listing detail pages.
        4. While you are at it, please start using Instagram. It’s a visual, short-commitment medium that can do wonders for brand marketing on social media. We have our own in-house developed, ad-free Instagram widget available. Check out Terry Osti’s website footer for an example.

        *Note on the above statistics

        1. These statistics are based on 6 of our more active & established sites, randomly selected out of a candidate of 20 top sites based on high level of traffic.
        2. Naturally this does not reflect all of our websites, nor the industry standard. Individual websites may experience different results.
        3. These statistics exclude page views to blog pages, as not all sites have it, and blog pages get direct traffic from social media shares, so we felt they do not represent the average visitor behaviour accurately.
        4. The dates used for this research was July 14 ~ Aug 13, 2015, from Google Analytics data. Different times of the year may show different proportions.

        Version 3.8.5 released with some back-end updates2012-12-04T02:14:52+00:00

        Later today the new version of BRIXWORK, 3.8.5, will be propagating throughout our networks automatically. This version includes several back-end updates to make life easier for our clients, some data field formatting bug fixes, speed improvements, and also very notably, WLS integration upgrades.

        Back-End Updates & Bug Fixes

        The edit home screen has been updated so that the MLS® number field is on the top of the form, easily accessible. This will be especially helpful when converting an MLS® sourced listing to your OWN listing.

        The list of homes that you see when you click the HOMES tab under the Admin section now shows the MLS® # in the list for easy reference. The area/city has been merged into one field so save some screen space.

        WLS Integration

        Our latest project has been a website for a Whistler Real Estate Agent, Nick Harriss (Sotheby’s). This is our first project that involved utilizing the WLS® (Whistler Listing System – the Whistler equivalent to the MLS®) and we are now successfully integrated with the WLS® reciprocity system to get Whistler listings fed into our website systems!

        Bug Fixes & Speed Improvements

        The home square footages (including the upper/main/lower fields) now display with more precision. The numbers are automatically converted to include the comma at the thousand mark even if you miss it, or if the MLS® data is missing it. For example, “1249” will display as “1,249 sqft”.

        We made changes to our cache controller so that your website viewers can load the pages even faster than before.

        Infographic: Canadian Internet, Mobile & Social Usage Stats2012-11-22T00:10:42+00:00

        Canadians are far ahead of the curve when it comes to being online savvy, according to this beautiful infographic put together by 6S Marketing, a leading large-scale online marketing firm based in Vancouver BC, lead by the famous Chris Breikss.

        These statistics once again prove the importance of a well-organized online marketing platform, whether your business is big or small in its scale. Since our release of 2011 mobile browser & social media usage statistics, it appears that the number has gone up even more! A beautiful & functional website, search engine presence, social media utilization etc. can all help you achieve your marketing goals, if you are consistent & diligent with it.

        Please click here to read the original full post by 6S Marketing on Canadian Connectedness. The 6S Marketing blog contains some very interesting information.

        Our Efforts to Meet These Trends

        Apart from always creating the best designed real estate websites, we also lead the industry with the most advanced features and functionalities to allow our clients to take full advantage of this massive change in our society and consumer behaviour. Our Responsive Mobile Grid system allows your website to be optimized for any handheld device, including iPhones, Blackberries, Samsung/LG/Nokia/Motorola Androids, iPads etc. Our continuous innovation in social media marketing, including the recent addition of Pinterest pin buttons to our real estate listing pages, will help propel our clients to get more web traffic and gain more exposure in a competitive real estate market.

        A Big Thanks to 6S For Creating This Infographic!

        This is a fantastic infographic with great educational benefits to anybody who is involved in, or interested in, online marketing and mobile technology. The team at BRIXWORK would like to send a big fat thank-you to 6S Marketing for putting together this wonderful artwork.

        Real Estate Website Version 3.8.2 Release2012-10-09T05:55:10+00:00

        Major Improvements on the Admin User Interface

        We are very excited today to announce the launch of another exciting version upgrade that has a lot of positive enhancements to your user interface. Version 3.8.2 includes an innovative new solution for ordering your photos & listings. In our previous versions, this was a task that took a little bit longer. Each click of the blue arrow meant the item moved up and down 1 spot, while the double arrow moved the item to the very top or very bottom.

        Drag & Drop To Re-Order Your Real Estate Listings & Photo Gallery Items

        We are introducing a drag & drop functionality on the photo gallery section as well as the listings section. Instead of using the blue arrows, you can now simply use your mouse to grab the handle and drag items up and down. As you drag, the other items will shuffle around to give you an intuitive view of where you are placing the item in question.

        Immediately Updates In The Database

        Upon completing the movement of an item, it automatically updates the database right away to reflect those changes – there is no need to click another “SUBMIT” button in this drag & drop interface.

        Faster Photo Title Updates

        The photo title also updates quicker in this new release without a delay. The same goes for the Homes section where you can update the published/sold/featured status of the listings from the list view with the drop-downs. These speed changes may appear minor but it adds up in the long run to save you time when managing your real estate listings.

        Pagination On Homes Section

        The homes user interface is now much faster and nimble, thanks to the pagination module. While this was not an issue for many customers, some of our customers had way too many listings (good for them) which slowed down the screen when dozens, or sometimes hundreds of rows popped up into view. You also have the option to determine how many listings to show per page (10, 20, 50).

        Upcoming Improvements To Look Forward To

        Upgrades never stop in our industry – constant improvement is necessary for us to stay competitive, and in return, make our real estate agents competitive in the field as well. Here’s some new features that are coming along!

        Better Leads Tracking Module

        We are in the process of standardizing the lead capture forms across our real estate websites in order to enable better tracking through Google Analytics. The new lead capture schematic will allow our websites to trigger a notice to Google Analytics when a visitor uses any of the contact forms on your site (unless you are integrated using Wufoo Forms through our Marketing Suite).

        This will allow our real estate agents, as well as us, to better analyze the source and patterns of the best quality traffic & leads. The ability to accurately track the sources of your business allows you to get a much better handle on your ROI, as well as seek improvement opportunities.

        We are committed towards the design of the best real estate websites, and these upgrades are part of our plan to enhance the overall performance of your marketing campaign.

        Better Listing Search Results for Search Engine Optimization

        Our MLS® search form has received many compliments. We are enhancing the page title & meta descriptions that are auto-generated for pre-set listing searches as well as custom-created searches. Titles and meta descriptions, along with the content & URL structure, makes a big impact on your search engine performance.

        Our Last 3.8 Upgrade

        If you missed our last software update, here’s our recent article on the release of Brixwork version 3.8.

        Major Upgrade to Version 3.8 For Better Realtor® Websites2012-08-13T23:56:16+00:00

        We have one of the most exciting upgrades for BRIXWORK {real estate} in weeks that released over the past week or so. This upgrade is an interesting one in the sense that many of the change are mostly not visible on the surface, so here’s a brief recap of what’s been done under-the-hood.

        Massive Speed Improvements On The MLS® Reciprocity Module

        4X The Sync Frequency

        One of our greatest strengths is our incredibly flexible and deeply integrated MLS® Reciprocity module. Our industry-leading system has gone through another major upgrade; speed. Exchanging massive amount of data between different servers is not only challenging from a technical perspective, but also a heavy load for web servers to handle. We’ve made some incredible data & code optimization in order to speed up the data sync process. The amount of time & memory resources consumed has been cut down to less than 1/3 of what it previously was.

        What does this mean for your website & usability?

        1 – New Listings Delivered Quicker

        We used to synchronize your MLS® listings data once a day. We are now boosting that up to 4 times a day. Our mothership server checks for new listings for the day up to 4 times a day so that your visitors can see the brand new listings faster, and you can offer showings ahead of the other agents.

        2 – Cost Savings Passed On To You

        This upgrade also allows our servers to handle more Realtor® website accounts without over-burdening it, which reduces our overhead. Less price increases, more focus on website quality that really makes the difference for your marketing means a win-win for both our development team as well as our real estate agents that we service.



        Select Which Cities to Show On Your Site

        Niche definition for real estate agents is important. Our previous MLS® search module included all cities & subareas that were part of your local real estate board’s jurisdiction. We now offer a way to select which cities to show & hide. This will affect the MLS® search form that your customers see on the front-end.

        Simply navigate towards the “Areas” tab on your admin panel, and then you an use the dropdown menu beside each city name to toggle that city between show/hidden.



        Listings Grouped by Apartment Complexes (Beta)

        Our listing retrieval module now is equipped with filter systems to display listings that belong to a certain condo/townhome complex. While this module is still in its beta mode with some glitches to fix, it works well on condominiums. You can see examples of this running on Whistler Realtor Denise Brown’s featured condo buildings page.

        Currently In Beta Stage

        At this moment we are displaying featured buildings on a separate page, linking to a listing gallery page that shows all the listings (including your own past sales, if any). Eventually, we will include more flexible options for your customers to be able to easily browse through listings in buildings. For example, when viewing a specific apartment unit page, the customers will have the option to “see more listings in this building”. That’s planned for the near future.

        Cost/Timeframe To Upgrade

        This is not a simple complimentary upgrade – it is a more complex module that requires a fair amount of custom coding on the front-end to fully integrate into your existing website system. If you wish to have your own “featured buildings” page set up, please send an inquiry through our support desk and we will provide you with a custom quote.



        Email/Contact Forms Upgraded To Set Mandatory Fields

        Our email/contact forms (generally included on your contact page, as well as on each listing detail page) are now upgraded – certain fields (such as name/email/phone) can be mandatory fields. This means that if somebody attempts to hit the “send” button before those fields are filled out, the form will return an error message asking them to complete the mandatory fields.

        Why wasn’t this enabled before?

        We didn’t enable this forced form fields concept in order to relieve the pressure on users to give out contact information. Studies have shown that more mandatory fields (especially contact info) on web-based forms reduces the likelihood of the users filling out the form. While the intention was great, it back-fired because some leads were coming in without any phone numbers or emails filled in. While we suspect these incomplete submissions were spam attempts (or our competitors testing our system to copy certain features), based on our customer’s requests, we can offer certain fields to be mandatory.

        This is not an automatic upgrade

        Some of our clients prefer to not set any fields to be mandatory, so this upgrade is not automatically propagated. If you wish to turn certain fields of your contact form to become mandatory fields, please send us a request through our support desk and we’ll make it happen. There is no charge for this modification for monthly subscribers.


        August 27, 2021

        Tri-Cities Realtor® Website Showcase

        We work with Realtors® across the Tri-Cities area to establish a memorable online presence. Browse stunning websites designed for Royal LePage & RE/MAX agents.

        Written By Jessica Hussey | Design & Visuals, Featured Clients

        October 12, 2021

        3.5 Billion Users Were Stranded When the Facebook Network Went Down

        Our clients deserve the best, which is why we are consistently upgrading and improving our software. Better analytics, faster image load speed, and much more!

        Written By Jeff Kee | Company Updates, Features & Development

        October 3, 2021

        Listing Presentations & Buyers Guide Booklets, Supercharged

        You deserve better than generic, mass-produced, templatized listing presentations or buyers guidebooks. Stand out amongst thousands of competing Realtors®!

        Written By Jeff Kee | Design & Visuals, Technology & Trends

        March 25, 2021

        Project Marketing For Presales Showcase

        At Brixwork, we work with developers of all project scales to develop a detailed marketing plan top to bottom to give your project the presence it deserves.

        Written By Jessica Hussey | Design & Visuals, Featured Clients, Marketing & Promotion, Social Media & Marketing

        December 27, 2021

        We Are Hiring – Entry Level Front-End Coder / Tech Support!

        If you like creating beautiful things online, and would like to work in a dynamic team, and learn new skills in this industry, this job is for you.

        Written By Jeff Kee | Company Updates

        January 19, 2021

        Century 21 Agents & Brokerages Website Design Showcase

        Brand compliance doesn't mean you cannot stand out from the crowd. Take a look at these gems for Century 21 brokerages & agents across Canada!

        Written By Jessica Hussey | Design & Visuals, Featured Clients

        April 30, 2021

        Brixwork Version 4.574 For Better Analytics

        Our clients deserve the best, which is why we are consistently upgrading and improving our software. Better analytics, faster image load speed, and much more!

        Written By Jessica Hussey | Company Updates, Features & Development

        October 25, 2020

        Hiring – A Content Curator & Social Media Manager Position

        Do you enjoy writing and communicating? Are you able to learn new software & tools quickly? Do you want to be part of the growing digital media & marketing industry? Are you comfortable with leveraging social media reach? Do you want to work hard, learn fast, and have fun? Check out our latest job opening.

        Written By Jeff Kee | Company Updates

        October 29, 2020

        3 Benefits of Having Community Guide Pages on your Website

        Custom content pages are a gold-mine for Google™ and even better you can curate the pages to your audience and entice readers to stay longer. Take a peek at what the 3 key benefits of community pages are.

        Written By Martyna Noworyta | Design & Visuals, Marketing & Promotion

        November 12, 2020

        Hiring – Production Line Graphic Designer

        Join our team to create beautiful visuals in one of the most active niches in Canada - marketing real estate. We are a boutique firm with in-house design only.

        Written By Jeff Kee | Company Updates

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