When there’s less pie, you need to work harder for a slice!
Slowing down your marketing, or reducing the quality of your material, is the worst thing you can do during a recession. In fact many business leaders call for increased marketing expenses during slower times. There are still competing agents in the field, with even less action. You have to work harder to get a piece of the smaller pie. Remember that being a Realtor® is a zero-sum game. The deals others close, are the deals you lost out on. Are you going to compete, or sit back and lose? Your call!
This is a turning point and an opportunity. In the 2008 downturn, the REBGV saw over ⅓ of Realtors® give up their licenses and walk away. Will you be part of the ⅔ that remain, or drop off? This slow period can be an opportunity for veteran agents to secure their presence, and for new & motivated agents to rise up to the call. We can help you avoid being on the bottom ⅓.