Brixwork Website Platform Upgrades For A Better Digital Marketing Ecosystem Throughout 2025

We had (another) busy year handling new MLS® IDX platform vendors, adding website features based on your feedback, and initiating a major server infrastructure upgrade. Our system upgrades throughout 2024 focused on tuning and improving upon the major overhaul to V5 in 2023. 2025 took a more aggressive approach to add prominent new functionality as well as major upgrades in the underlying server architecture.

Our real estate first website platform was conceived to make life easier for you, and we continue to improve our custom-built CMS to higher standards – because you don’t have time to wrestle plugins on an open-source platform like WordPress.

January 2025

Ottawa MLS® IDX Module Upgraded To PropTx Feed (via TRREB)

Upgraded our IDX integration to connect with Ottawa’s new PropTx API endpoint, eliminating years of frustrating data issues—duplicated city names, inconsistent area listings, and mis-entered locations that plagued the previous Ottawa feed. Our custom-built system seamlessly adapted to the new API structure, giving your visitors accurate, reliable real estate listing data across the National Capital Region. The Ottawa Real Estate Board transitioned to PropTx in late 2024, the advanced MLS® platform technology also used by the Toronto Regional Real Estate Board.

February 2025

Greater Vancouver Region (GVR) MLS® Feeds Upgraded To RESO Standard

Vancouver, Fraser Valley, and Chilliwack MLS® feeds upgraded to the modern RESO feed standard through Bridge API, improving data accuracy and load speeds. We also enhanced photo storage for the Kamloops MLS® feed and optimized admin panel performance for real estate websites managing hundreds of pages and testimonials. These backend improvements ensure your website stays fast even as your business grows and your content volume expands.

March 2025

Okanagan Commercial Listings Enhanced + Lead Management Improved

New commercial listing types mapped for AIR MLS® (serving Kelowna, Penticton, Vernon, and surrounding Okanagan communities), expanding your ability to showcase commercial properties with proper categorization. Our lead email dispatch system received a complete overhaul with improved bounce handling and human verification spam protection. Real estate professionals can expect less spam from their Brixwork websites, with proactive email delivery failure warnings to mitigate lead losses.

April 2025

Yaletown 2.5 Framework Rebirthed With More Premium Design Features

Our popular Yaletown framework evolved from version 2.0 to 2.5, incorporating more built-in premium design elements and high-converting features based on client feedback and industry changes. New features include a storytelling  “meet the agent” page, visually appealing service pages, as well as better mobile responsive grids for great presentation on devices of all sizes. We continue to provide better looking and higher converting websites that meet the forever evolving industry standards of web design.

May 2025

Complete TRREB MLS® IDX Rebuild For GTA & Ottawa Markets

Executed a full reconstruction of our MLS® IDX integrations for both Greater Toronto Area (TRREB) and Ottawa (OREB) regions. This ground-up rebuild brought faster sync speed, improved listing accuracy, and with better city-to-community nesting for  content visibility for humans, search engines and AI models. Our native MLS® Reciprocity system lets Realtors® manage websites easier without the complexities,  compatibility issues, or low-quality headaches  that come with WordPress plug-ins.

June 2025

Advanced Firewall Upgrades While Maintaining SEO/GEO Visibility

Bot traffic now makes up more than half of total internet traffic, requiring increased attention to server security to prevent these scrapers from hampering the performance of our websites. Our firewall systems were enhanced to prevent illegitimate scrapers and bots from crawling client websites, while thoughtfully preserving access for Google, Bing, ChatGPT, Perplexity, Claude and other legitimate bots that should be allowed full access to your website to improve your online visibility.

July 2025

London & St. Thomas MLS® Integration Added To Southern Ontario Coverage

Expanded our CREA DDF feed integration to include listings from London and St. Thomas Association of REALTORS®, broadening coverage across the Southern Ontario region. While our headquarters are in Vancouver, we serve many brokers and teams across all of Canada with MLS® IDX integration with many major real estate boards across Ontario and Alberta, on top of British Columbia. If your region is not yet listed on our regions where we provide MLS® Reciprocity, please contact us to see if it can be added.

August 2025

Vimeo Video Integration Fixed + MLS® Data Quality Enhanced on CREA DDF

Resolved a Vimeo home tour URL processing bug that was affecting video embeds from Vimeo, ensuring smooth integration of virtual tours into your listings as well as any other videos showcased on your real estate websites. Enhanced our cache system and cleaned up obsolete cities and subareas on our CREA DDF feed MLS® IDX modules. These proactive fixes happen behind the scenes—you focus on selling real estate while we maintain your website’s technical foundation.

September 2025

Private Listing Function + AI Content Tools In Development

Launched private/exclusive listing functionality that keeps select properties hidden from search engines while accessible via direct links sent over email or text—perfect for pre-market or off-market (exclusive) listings. Watch our video tutorial here. We also began roadmapping an AI assistant within the Brixwork admin panel for improved SEO content generation, designed specifically for real estate professionals who want to rank higher on Google and AI search platforms without becoming content marketing experts.

October 2025

QR Code Generator + Enhanced Admin Dashboard For Better Marketing

Added QR code generation tools to all pages within the Brixwork admin, making it easier to drive traffic from print media and signage. Refreshed the Brixwork website admin dashboard with integrated SEO and digital marketing video tutorials, plus streamlined access to listing and page management. These new features and dashboard rebuilds were inspired by client feedback and idea requests, in line with our inception story of how Brixwork was built out of (a rather angry) demand from a Realtor®, growing up to Version 5 over the years.

November 2025

Next-Generation Server Infrastructure Testing Begins + Spam Protection

Started testing a new webhost and server management software that delivers more power with less overhead, enhanced security with greater flexibility, and faster performance on identical hardware specifications. We also improved our ReCaptcha spam protection module and closed backdoor bypass mechanisms that malicious bots could exploit. Our development team continues to improve safeguards on your real estate websites so you don’t have to manage email forms or spam filters.

December 2025

Server Migration Rollout With Performance Optimizations

Began migrating select websites to our new AWS-based server cluster powered by superior control platform software. We spent the weeks updating server configurations, firewalls, and optimized cache utilization for even faster page load speeds, while ensuring the system does not delay any MLS® listing updates. The new webhost platform also allows our development team to perform tech support, updates and maintenance on your websites faster and easier, improving our overall service quality and value.

Web Server and Control Software Upgrade Completed in January 2026

This industry never stops evolving, and our team is committed to delivering a better website experience for both our clients as well as the visiting public. We completed the full cut-over of all of our websites to the new server on the 3rd week of January 2026, marking the completion of a 3-month-long journey to move all of our websites to a better server platform. It was not without challenges – hours of reiterations on testing and debugging, as well as server stack and code improvements, and copious amounts of coffee were necessary to enable this platform upgrade.

There were some speed and connectivity issues (which can happen during massive upgrades and bulk migrations) which we dealt with swiftly, often with countless hours spent deep into the nights. The server load and firewalls were stabilized to deliver much faster performance across the board. And we’ve already  started new optimization coding for listing fetch speed improvements as well as selective listing type syncs to help our clients hone their niche better while improving the system efficiency throughout.

Other Research and Innovations For A Better Online Presence

It takes more than just a great tech stack to make a great impression online, and we have other helpful material (also, not as dry as server stack and coding chatter).

1. On branding – 4 branding mistakes that too many Realtors® make (with failure samples)
2. On lead gen – How real estate websites can show up more often on AI queries (hint: start with SEO)
3. On web design – 3 outdated website modules that look cool but counterproductive (and alternatives)

We are gearing up for a fantastic 2026 with even more exciting improvements to our platform as well as a stream of fresh and innovative designs coming down the pipeline already.

– Brian Yang on behalf of the Brixwork Development Team